Anand Mugad

Ayekart Fintech Pvt Ltd. provides a sales force enablement mobility app called Ayekart Mitra. The app assists the sales team in onboarding new partners and managing orders. Ayekart Fintech believes that traditional businesses form a critical part of the food and agricultural value chain in India and their continued viability is essential for sustaining the rural economy. The company was founded in 2020 by Debarshi Dutta, Sanjay Nathalal Shah, Ashutosh Singh, Vaibhav Joshi, Aditya Khanna, Anand Mugad, Milind Borgikar, and Debarshi Dutta has been the CEO since 2020. The company is based in Mumbai, India. Ayekart Business is used to log purchase orders and offers suppliers visibility into market demand. The Indian company aims to digitize the food and agri value chain with embedded finance and services. The company aggregates demand for agri produce from food processors, millers, traders, or exporters and arrange for supply through FPOs/FPCs.